Poppy leads Reset’s policy and political strategy in the UK, Canada, and Australia. Reset is the policy team within Luminate Strategic Initiatives. Poppy’s work focuses on informing legislative interventions in the digital marketplace, particularly on content, competition, and data policy.  

Prior to joining Luminate, Poppy ran technology advisory businesses supporting some of the world’s leading technology companies and start-ups. From 2012-2014 she was an advisor in the Prime Minister’s Office in Downing Street, before which she worked at a U.S investment bank.