Barb is a Senior Manager at Luminate and develops engaging content across all its impact areas. She also leads the organisation's web and social media strategies. 

Prior to joining Luminate, Barb was Assistant to the Secretary and an Advancement Associate at the Smithsonian Institution, where she worked in individual giving and with the Smithsonian National Board. Prior to this, she was an Associate Director for Orr Associates, Inc., a consulting firm for non-profit organisations. Here, she advised clients in event marketing and management, volunteer and board management, financial management, and fundraising.